Introducing Shokubutsu's new ‘Uplift素の力’ formula that helps to melt away the stresses of modern living. Lack of sleep, work-related stress, pollution, bacteria and air conditioned environments can damage the skin and cause premature ageing.
Shokubutsu's enhanced formula with PCA-NA, a natural moisturizer in skin, works together with the revitalizing power of natural extracts to give you moisturized, healthier skin. Ready to cope with the strains of everyday life.

Take Control of your Life and Feel the Power Today!

Available in 4 range for your different needs:
• Radiance: Helps to brightens the skin
• RevitaCare: Provides rich moisture with additional natural moisturizer MTO and cares for the skin with soap-free and dermatologist tested formula
• Anti-bacterial: Helps to purify the skin and provides anti-bacterial protection
• Men: Helps to provide deodorizing and anti-bacterial protection

NEW hadakara Moisture-binding Body Wash, 1st developed in Japan*, provides your skin with the ultimate in moisture retention. Unlike other body wash, hadakara’s rich foam is easy to rinse. Moreover, the moisturizing ingredients remain on skin, even after rinsing.
hadakara, the unique beauty of moisture-binding softness.

*The body soap formulation which enhances adsorptivity of cationic polymer to skin by the combination of Phenoxyethanol and Polyoxyethylene Cetylether in the adsorption mechanism by the decoding of soap and cationic polymer. Lion Corporation Japan surveyed Mintel Japan’s product database on December, 2015