Company Profile
Established in 1891,
LION Corporation Japan produces and markets innovative
products that offer maximum value to both consumer and industrial users. Lion's
wide-ranging consumer products encompass toothpastes, toothbrushes, cosmetics,
soaps, shampoos, rinses, laundry detergents, dishwashing detergents, household
cleaners, as well as pharmaceutical and food products. All of these products
enjoy high brand awareness and major shares in their respective markets. In the
industrial sector, Lion has built an enviable reputation as a producer of
high-performance chemicals, used daily in a diverse array of industries.
LION Corporation Singapore Pte Ltd is a wholly owned subsidiary of
LION
Corporation Japan. Since its inception in 1982, Lion Singapore has marketed a
wide range of successful brands and product in the various segments. Existing
brands include TOP Detergent, Look Detergent, Mama Lemon Dishwashing Liquid, Essence Delicate
Laundry Detergent, Kodomo Children toiletries, Kodomo Children Oral Care, Fresh
and White Toothpaste, Between Toothbrush and Systema Oral Care Series, Shokubutsu Body and
Facial Foam as well as Kirei Kirei Family Medicated Hand and Body Soap.